Your Lead Flow
Close rate here means deals closed divided by leads you actually reached, not divided by all leads. If you only track the second number, divide it by your contact rate first.
How You Respond Today
What You Could Do
Five minutes and six attempts is not an aspiration, it is the configuration of an automated first response plus a structured cadence. Both are settings, not headcount.
The Cost of Waiting
Effective Cost Per Acquired Customer
| Scenario | Contacted | Closed | Cost per sale |
|---|
Full Response Analysis Full Report
The Response Curve
| Response time | Relative contact rate | Deals per month | Revenue |
|---|
The curve is steepest in the first thirty minutes and nearly flat after four hours. That geometry is the whole strategy: the difference between five minutes and thirty is worth more than the difference between two hours and two days.
Where Your Leads Are Dying
Follow-Up Cadence That Actually Runs
| Attempt | When | Channel | What it says |
|---|
Most teams stop after two attempts. The reachable pool keeps expanding through attempt six, which is why cadence discipline usually beats lead volume as a growth lever, and it costs nothing.